Job Description
Roles & Responsibilities
- Plan, execute, and optimize advertising campaigns on Facebook, TikTok, Snapchat, and Google Ads for a variety of clients.
- Conduct thorough market research and competitor analysis to identify trends and opportunities.
- Develop and implement data-driven strategies to maximize campaign performance and ROI.
- Monitor campaign budgets, bids, and pacing to ensure efficient allocation of resources.
- A/B test ad creatives and audience segments to continuously improve campaign performance.
- Provide regular performance reports and insights to clients and internal teams.
- Stay up-to-date with industry trends, algorithm changes, and best practices.
- Collaborate with creative and design teams to produce engaging ad creatives.