Job Details

Experience Needed:3 To 5 Years

Career Level:Manager

Education Level:Bachelor's Degree

Salary:Confidential

Job Categories:

• Operations/Management
• Sales/Retail

Skills And Tools:

HORECA SalesKey Account ManagementTeam LeadershipNegotiationMarket AnalysisSales ReportingCustomer Relationship Management

Job Description

• Supervise and lead the HORECA (Hotels, Restaurants, Cafés) sales team to achieve and exceed sales targets within the assigned territory.
• Develop and maintain strong relationships with key HORECA clients, ensuring high levels of customer satisfaction and retention.
• Identify new business opportunities within the HORECA channel and implement strategies to expand market share.
• Coordinate with marketing and distribution teams to ensure timely delivery and optimal product placement.
• Monitor competitor activities and market trends to provide actionable insights and recommendations.
• Prepare and present regular sales reports, forecasts, and performance analyses to senior management.
• Conduct regular field visits to HORECA clients to assess needs, resolve issues, and gather feedback.
• Train, mentor, and evaluate sales representatives to enhance team performance and professional growth.
• Negotiate contracts, pricing, and promotional agreements with HORECA partners in line with company policies.
• Ensure compliance with company standards, industry regulations, and quality assurance protocols.

Job Requirements

• Bachelor’s degree in Business Administration, Marketing, or a related field.
• 3-5 years of proven experience in HORECA sales, preferably within the FMCG, food, or beverage industry.
• Demonstrated ability to lead and motivate a sales team to achieve ambitious targets.
• Strong understanding of the HORECA sector and its unique sales cycles and customer needs.
• Excellent communication, negotiation, and interpersonal skills.
• Analytical mindset with the ability to interpret sales data and market trends.
• Proficiency in MS Office and CRM software.
• Ability to work independently and collaboratively in a fast-paced, results-driven environment.
• Strong organizational and time management skills.
• Willingness to travel frequently for client visits and fieldwork.

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