Role Overview:

We are seeking a dynamic and accomplished leader to join Coupang Taiwan as the Head of Onsite Merchandising. This individual will be responsible for building, leading, and mentoring a high-performance team of onsite merchandisers and designers. The role is pivotal in optimizing product discovery, improving the customer journey, and maximizing conversion across key customer-facing pages, including the homepage, category pages, and campaign experiences.

 

What You Will Do:

• Team Leadership & Development
  • Build and lead a cross-functional team of onsite merchandisers, visual designers, and content strategists.
  • Foster a high-performance culture focused on creativity, execution excellence, and data-driven decision-making.
  • Mentor and upskill team members through regular coaching, performance feedback, and development planning.
• Customer Experience & Performance KPIs
  • Drive continuous improvements in customer journey by optimizing layout, navigation, content, and product placements.
  • Own and deliver key performance indicators (KPIs) such as homepage CTR, category page engagement, and conversion rates.
  • Utilize A/B testing, customer behavior analytics, and heatmaps to identify and implement UX and UI enhancements.
• Business Collaboration & Supplier Enablement
  • Collaborate closely with category management, marketplace operations, and marketing teams to ensure timely and impactful supplier onboarding.
  • Streamline processes for launching supplier events, promotional campaigns, and exclusive product drops.
  • Ensure cross-functional alignment to drive revenue growth and campaign success.
• Onsite Calendar & Competitive Intelligence
  • Lead the planning and execution of the onsite merchandising calendar, aligning with local retail moments, category priorities, and seasonal opportunities.
  • Integrate the latest market trends, customer insights, and competitive benchmarks into all onsite planning activities.
  • Monitor competitor sites and global e-commerce trends to continuously evolve Coupang Taiwan’s onsite strategy.

Essential Qualifications

• Minimum 10 years of experience in e-commerce merchandising, digital product marketing, or online retail operations.
• Proven experience managing and scaling creative and/or merchandising teams in a fast-paced digital environment.
• Strong understanding of customer behavior, onsite UX principles, and funnel optimization tactics.
• Experience working cross-functionally with commercial, design, analytics, and technology teams.
• Fluent in Mandarin Chinese and proficient in English (verbal and written).
• Strong analytical mindset, comfort with data tools, and a bias toward test-and-learn methodologies

 

Recruitment Process

• Application Review - Phone Interview - Onsite (or Virtual Onsite) Interview – Offer
• The exact nature of the recruitment process may vary according to the specific job and may be changed due to scheduling or other circumstances.
• Interview schedules and the results will be informed to the applicant via the e-mail address submitted at the application stage.

 

 

Details to Consider

• This job posting may be closed prior to the stated end date for application if all openings are filled.
• Coupang has the right to rescind an offer of employment if a candidate is found to have

submitted false information as part of the application process.

• Coupang does not discriminate against disabled applicants or those with veteran status.
• We are proud to offer equal opportunities for all applicants.

 

Privacy Notice

• Your personal information will be collected and managed by Coupang as stated in the Application Privacy Notice is located below.

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